Toys ‘R’ Us Stores Might Be Coming Back
Remember when Toys 'R' Us finally died earlier this year? Yeah, it's already back. There's food in my fridge that outlasted the Toys 'R' Us retirement.
Some of the investors who own a big piece of Toys 'R' Us are planning to keep all of the assets after all, instead of selling them off. Why? Well they want to reboot as a new chain, called Geoffrey's Toy Box. Geoffrey was the Toys 'R' Us giraffe mascot.
Instead of buying huge stores, though, they're going to start with pop-up shops this holiday season and then, one day down the road, they could bring back full-on Toys 'R' Us and Babies 'R' Us stores. What do you think? In this day and age of on-line shopping and people going to all-in-one Big Box Stores when they do leave the house, could this work? It already didn't work once...